In the movie Bulworth, the main character has run for the president in the U.S. He has tried a new campaign compared to others. His new kind of campaign which was to sing hip-hop music and wear clothes that is not "suitable" for official places. However, his campaign turned out to be a success.
He appealed to many people who were not the rich or socially famous people, he instead appealed to the normal people. The way he acted in and the things he said really came to the minds of these people. While all the others were busy trying to settle things down with the famous CEOs and politicians and have meetings, Bulworth instead didn’t have any of these and even denied them. He criticized how the government was not working for the people and the reality of the politicians how on the outside they looked like they were working for the people but inside they were actually getting benefits for themselves. Also he told the people on talk show the reality of blacks who were on the streets that people don’t know about.
I think that reason Bulworth could have gotten a big support from the petty bourgeois is because the media spot lighted him and made him familiar to them compared to other candidates. If it wasn’t for the sake of media no one would have gotten interested in him. The media had a spotlight on him because he was different and not following the so called “normal” way of running a campaign. He was a revolution in the campaign running since who wears teenager fashion at official talk shows and who criticizes his own policy? He must have left pretty impressive feelings on people who watched or heard his speech. Even I think I would have gotten impressed by Bulworth if he was a real politician since he is so new compared to others. If it wasn’t for media no one would have known that he was so different from the others. Media had a big role in this movie and I think it does have the same effect on reality too.
